I bought…
Batman: The Dark Knight (Two-Disc Special Edition + Digital Copy) (2008)
…the other day. The 2nd disc contains a digital copy suitable for use with mobile devices. I went through the activation process using iTunes on a Mac.
The activation process was painless. I was a bit confused when I saw iTunes tell me it was downloading the movie after that. However, I soon realized that it was “downloading” the digital movie from the DVD and not the net. After this download process completed, I plugged my iPhone into the Mac and copied the movie over to it. There wasn’t any problem or additional steps above (activation-wise) to copy and view the movie to the iPhone.
Howard: Yes, I can watch Dark Knight on my Mac as well as my iPhone
Glad this worked for you. I just tried to “activate” the digital copies of Dark Knight and Wanted from the Blu-ray disks I purchased and even though the process progresses exactly as you describe above, when I click on the movies in my library I get an error telling me I’m not authorized to view them. You say in your post that you can watch Dark Knight on your iPhone. Can you also successfully watch it on your Mac?